KB 2 - DASHBOARD





Campaign Stats:

Total Impressions: Lifetime # of Impressions served across all campaigns. 
Total Clicks: 
Lifetime # of Clicks on ad placements.
Total New Leads: Lifetime # of New Leads from all experiments.
Total MQLs: Lifetime # of Leads that are scored as Marketing Qualified (MQL).
Total New Opportunities: Lifetime # of Opportunities created from converted leads.
Total Amount: Lifetime # spent on campaigns through the platform.

View Dynamics By Time:

Customizable by Quarter/Months/Weeks/Parameters